巢湖学院学报2025，Vol.27Issue(1)：16-21,6.DOI:10.12152/j.issn.1672-2868.2025.01.003
消费异化视域下大学生"饭圈文化"的失范与应对
Disorientation and Countermeasures of"Fandom Culture"Among College Students from the Perspective of Consumption Alienation
摘要
Abstract
"Fandom culture"is a network subculture phenomenon that has become popular among college student fan groups in recent years.Coupled with the consumerism trend,this phenomenon leads college students to blindly pursue"fandom consumption",resulting in the alienation of their consumption behaviors.The causes are manifold:the manipulation of capital logic leads to the alienation of college students'consumption values;in the internet era,the pan-entertainment nature of cultural consumption leads to the alienation of college students'consumption ecol-ogy;and the pursuit of identity in an anxious environment leads to the alienation of college students'consumer psy-chology.To address the disorientation of"fandom culture"among college students',it is necessary to establish a di-versified and collaborative educational system,to guide new trends in cultural consumption;to create a harmonious cultural consumption ecology,fostering a new atmosphere of integrity;and to enhance their rational thinking abili-ties to establish a healthy consumption mindset,thereby promoting the orderly development of the cultural con-sumption market for college students and safeguarding their healthy growth.关键词
消费异化/"饭圈文化"/大学生Key words
consumption alienation/"fandom culture"/college students引用本文复制引用
李多娜,牛菲..消费异化视域下大学生"饭圈文化"的失范与应对[J].巢湖学院学报,2025,27(1):16-21,6.基金项目
安徽省高校思政课教学方法改革择优推广项目(项目编号:sztsjh-2023-2-5) （项目编号:sztsjh-2023-2-5）
