设计2025，Vol.38Issue(8)：19-22,4.
视知觉原理下文学书籍封面设计的应用研究
APPLICATION RESEARCH ON THE COVER DESIGN OF LITERARY BOOKS UNDER VISUAL PERCEPTION THEORY
摘要
Abstract
To explore the application of visual perception principles in the cover design of literary books and their role in enhancing design quality and reading experience.By integrating Gestalt psychology and visual perception theory,this paper analyzes the formation and laws of visual perception principles,as well as their application in various elements of cover design.Visual perception principles can endow cover designs with enhanced visual impacts and heightened reader engagement through means such as clarifying hierarchical relationships and establishing a sense of order.The appropriate application of visual perception principles offers a robust theoretical foundation for book design practices.It serves to elevate the scientific rigor,standardization,artistry,and aesthetic appeal of literary book cover designs.关键词
视知觉原理/书籍设计/书籍封面/阿恩海姆/书籍装帧Key words
Visual perception principles/Book design/Book cover/Arnheim/Book binding分类
社会科学引用本文复制引用
陈怡宁,李湘媛..视知觉原理下文学书籍封面设计的应用研究[J].设计,2025,38(8):19-22,4.
