设计2025，Vol.38Issue(8)：102-106,5.
基于乡村振兴的包装设计教学改革实践
THE TEACHING REFORM PRACTICE OF PACKAGING DESIGN BASED ON RURAL REVITALIZATION
摘要
Abstract
Aiming at the problems of lack of cultural characteristics and low brand recognition in the packaging of agricultural products and cultural tourism products in rural industries,the teaching reform practice of packaging design course was carried out with navel orange products in Xunwu County,Gannan as the design object.This paper explores the content of curriculum practice,the analysis of case teaching results,the innovative significance and value of curriculum teaching.Through the analysis and research of local culture and red culture,several sets of packaging design of navel orange series in Xunwu County,Gannan were completed.From the perspective of teaching results,applying the concept of design poverty alleviation to the packaging design of rural agricultural products can promote the upgrading of rural industries and enhance students'awareness of serving rural revitalization.关键词
乡村振兴/包装设计教学/农产品包装/地域文化/文化特色Key words
Rural revitalization/Packaging design teaching/Packaging of agricultural products/Regional culture/Cultural characteristics分类
社会科学引用本文复制引用
刘妤..基于乡村振兴的包装设计教学改革实践[J].设计,2025,38(8):102-106,5.
