大数据2025，Vol.11Issue(3)：139-166,28.DOI:10.11959/j.issn.2096-0271.2025020
基于5W传播模型的技术体系:计算传播技术综述
Technology system based on the 5W communication model:a review of computational communication technology
摘要
Abstract
Massive data and artificial intelligence technology provide great convenience for communication research,which can effectively solve the problem of communication effect measurement.Existing research in this field mainly focuses on the research paradigm,scenario application and development path of computational communication,and lacks the sorting and categorization of novel computational method in computational communication.This paper adopted the literature research method,proposed a framework for categorizing computational method based on the 5W communication model,and systematically compiled the new computational method in the communication process with the goal of improving the communication effect,describing the ideas of the different computational method,the required data sets and the evaluation methods.This paper analyzed the challenges faced by computational communication technology and looked forward to possible future research directions.关键词
计算传播/5W传播模型/计算传播技术/计算方法/社交网络Key words
computational communication/5W communication model/computational communication technology/computational method/social network分类
信息技术与安全科学引用本文复制引用
王续澎,何洪波,王闰强..基于5W传播模型的技术体系:计算传播技术综述[J].大数据,2025,11(3):139-166,28.基金项目
中国科学院网络安全和信息化专项(No.CAS-WX2022GC-030402) Cyber Security and Informatization Project,Chinese Academy of Sciences(No.CAS-WX2022GC-030402) （No.CAS-WX2022GC-030402）
