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冲突性健康科普信息对用户健康观念与行为的影响效应研究

张薇薇 黎洁

情报杂志2025,Vol.44Issue(5):182-190,9.
情报杂志2025,Vol.44Issue(5):182-190,9.DOI:10.3969/j.issn.1002-1965.2025.05.022

冲突性健康科普信息对用户健康观念与行为的影响效应研究

Impact of Conflicting Health Information on Users' Perception and Behavior

张薇薇 1黎洁1

作者信息

  • 1. 南京信息工程大学管理工程学院 南京 210044
  • 折叠

摘要

Abstract

[Research purpose]Conflicting health information is prevalent online.When users encounter true or false information that is inconsistent with their priori perceptions,the influencing factors,path and effects of post perceptions and behaviors will be significant for the governance of false health information and enhancement of the dissemination of true information.[Research method]The study a-dopted a group design of"2(conflicting health information:true vs.false)× 3(evidence types:narrative vs.data vs.professional)",and conducted an experiment and a survey to collect data for statistical analysis.[Research result/conclusion]The results show that there are significant changes in users' opinion after encountering conflicting information.Health information containing professional or data argu-ments has significantly stronger perceived credibility and behavioral influence than narrative arguments.The misleading effect of false health information on users' opinion is stronger than the corrective effect of true information;The corrective effect of true information on users' behavior intention is stronger than misleading effect of false information.At last,path and priority in the dissemination and govern-ance of health information is put forward.

关键词

冲突性健康信息/真伪科普/证据类型/健康观念/健康行为

Key words

conflicting health information/true and false health information/evidence types/health opinion/health behavior

引用本文复制引用

张薇薇,黎洁..冲突性健康科普信息对用户健康观念与行为的影响效应研究[J].情报杂志,2025,44(5):182-190,9.

基金项目

国家社会科学基金一般项目"网络伪健康知识的生成机理、效应及评估机制研究"(编号:22BTQ056) (编号:22BTQ056)

江苏省高校哲学社会科学研究重大项目(编号:2022SJZD096)研究成果. (编号:2022SJZD096)

情报杂志

OA北大核心

1002-1965

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