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贵州省望谟县非遗旅游发展策略

汪伟

重庆文理学院学报(社会科学版)2025,Vol.44Issue(3):79-89,11.
重庆文理学院学报(社会科学版)2025,Vol.44Issue(3):79-89,11.DOI:10.19493/j.cnki.issn1673-8004.2025.03.006

贵州省望谟县非遗旅游发展策略

Development Strategy of Intangible Cultural Heritage Tourism in Wangmo County of Guizhou Province

汪伟1

作者信息

  • 1. 望谟县文体广电旅游局 文化旅游发展中心,贵州 望谟 552300
  • 折叠

摘要

Abstract

Intangible cultural heritage tourism is a tourism activity with intangible cultural heritage as a tourist attrac-tion,and it is a form of cultural tourism based on intangible cultural heritage resources,which covers the cultural ex-pression of the people of all ethnic groups from generation to generation.Wangmo County actively develops tourism,paying special attention to the integration of intangible cultural heritage.The rich cultural resources of the Buyi nation-ality in the county provide valuable materials for the development of intangible cultural heritage tourism,making it gradually stand out.At the same time,the popularization of new media has opened up new channels for the develop-ment of intangible cultural heritage tourism in Wangmo County,and also allowed more tourists to appreciate the charm of Buyi intangible cultural heritage.The development of intangible cultural heritage tourism not only brings economic benefits to Wangmo County,but also promotes the spread of Buyi culture,which has important practical significance.Through IPA analysis,the problems existing in the development of intangible cultural heritage tourism in Wangmo County were discovered,and the development strategies and suggestions were put forward,aiming to provide references for the sustainable development of local tourism.

关键词

望谟县/非遗旅游/发展策略

Key words

Wangmo County/intangible cultural heritage tourism/development strategy

分类

经济学

引用本文复制引用

汪伟..贵州省望谟县非遗旅游发展策略[J].重庆文理学院学报(社会科学版),2025,44(3):79-89,11.

重庆文理学院学报(社会科学版)

1673-8004

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