中国岩溶2025，Vol.44Issue(1)：186-198,13.DOI:10.11932/karst20250113
基于SWOT-AHP分析的冠岩旅游洞穴可持续发展策略
Strategies for the sustainable tourism development of Guanyan cave based on SWOT-AHP analysis
摘要
Abstract
Predominantly forming in the Devonian light gray,thick-bedded limestone,Guanyan cave is located in Caoping township,Yanshan district,Guilin.In 1985,Guanyan cave was explored by a joint Sino-British expedition team.After planned and designed in 1992,it was officially opened to the public on October 1,1995.The designed tour path is approximately 2.8 km long and is renowned for its unique three-dimensional cave exploration experience of"sea,land and air".Over nearly three decades since its opening,Guanyan cave has achieved good economic benefits.However,with the construction of cave engineering and the influx of tourists,some of the cave's sedimentary landscapes have gradually turned black and dark,peeled off,and weathered,directly affecting the scientific and aesthetic value of Guanyan cave,thereby weakening its capacity for sustainable tourism development. To investigate the sustainability of tourism development in Guanyan cave,this study employs a perspective of sustainable development strategy and utilizes the SWOT analysis to assess the internal strengths and weaknesses,as well as the external opportunities and threats affecting the sustainable tourism development of Guanyan cave.The study identifies the key factors influencing sustainability and employs the Analytic Hierarchy Process(AHP)to determine the importance of these factors.Furthermore,a strategic model for sustainable development has been established through the SWOT quadrants.Based on the actual tourism conditions of Guanyan cave,targeted strategies and recommendations for sustainable development have been proposed. This study has obtained the following results,(1)According to the analysis of SWOT,the relationship of the related factors is as follow,strengths＞weaknesses＞opportunities＞threats.The biggest strength of sustainable development of Guanyan cave lies in its great popularity of the scenic area,while its biggest weakness is the obvious degradation of landscape.The biggest opportunity of this cave roots in the tourism market while its biggest threat comes from homogeneous tourism competition.(2)Through the four-quadrant coordinate method,the strategic coordinate P(x,y)is determined to be P(0.0749,0.0526),and P is located in the first quadrant.It is concluded that the SO strategic model should be selected for the sustainable tourism development of Guanyan cave.(3)Based on the SWOT analysis,the following strategies for sustainable tourism development of Guanyan cave are proposed:utilizing internal strengths to enhance the tourism image,managing the underground river to restore the unique characteristics of the tourism brand,leveraging policy opportunities to establish demonstration zones for sustainable development,taking advantage of market opportunities to create diversified tourism products,capitalizing on the opportunities presented by the establishment of demonstration zones to build an ecological tourism circle,using the advantages of the cooperations to improve corporate competitiveness,strengthening management and enforcing strict protection,cultivating tourism talent to improve the quality of tourism services,and encouraging local residents to participate the development to enhance their sense of belonging to the scenic area. Based on the actual tourism development of Guanyan cave,the application of the SWOT-AHP method to determine the strategic direction for sustainable development of cave tourism enables the precise formulation of sustainable development countermeasures.This approach holds significant reference to the sustainable tourism development of similar cave projects.关键词
SWOT-AHP模型/旅游洞穴/战略分析/可持续发展策略/冠岩Key words
SWOT-AHP model/tourism cave/strategic analysis/sustainable development strategy/Guanyan cave分类
管理科学引用本文复制引用
邓亚东,罗为群,陈伟海,孟庆鑫,涂纯,张谭锋,罗书文,潘天望,沈利娜..基于SWOT-AHP分析的冠岩旅游洞穴可持续发展策略[J].中国岩溶,2025,44(1):186-198,13.基金项目
国家重点研发计划项目(2019YFC0507504) （2019YFC0507504）
中国地质调查局地质调查项(DD20221637) （DD20221637）
