摘要
Abstract
With the development of information technology,personalized ad push,has gradually become an important means of modern marketing.The combination of big data and artificial intelligence(AI)technology makes ad push more accurate,intelligent,and has a higher conversion rate.The article explored the application and innovation of big data processing and AI technology in personalized ad push,focusing on the analysis of the concept,characteristics and practical application of AI technology,and combining the arguments in the thesis to show its potential in personalized adpush.关键词
大数据处理/人工智能技术/广告推送/创新与应用Key words
big data processing/artificial intelligence technology/ad push/innovation and application分类
信息技术与安全科学
