摘要
Abstract
Driven by the dual strategies of global cultural diversity conservation and rural revitalization,eth-nic sports tourism,as an important carrier of cultural inheritance and economic development,provides a new opportunity for the industrial transformation of ecological printing and dyeing techniques.Through literature re-view,the theoretical logic and practical path of the coordinated development of ethnic sports tourism and eco-logical dyeing and printing skills are revealed.Firstly,the concept was defined.Secondly,a three-dimensional framework for the industrialization path was proposed.Through the scene development of sports events and festivals,cultural consumption demands were activated.By integrating digital technology with traditional crafts-manship for innovation,product competitiveness was enhanced.Relying on the business model reconstruction of"culture and tourism+manufacturing",industrial value-added was achieved.Finally,three typical practice models,namely government-led,enterprise-driven and community self-governing,were analyzed,and the differentiated paths were analyzed,with the expectation of providing theoretical support for the upgrading of characteristic industries in ethnic minority areas.关键词
民族体育旅游/生态印染技艺/产业化路径/文旅融合Key words
ethnic sports tourism/ecological printing and dyeing techniques/industrialization path/cul-ture and tourism integration分类
轻工纺织