系统管理学报2025，Vol.34Issue(5)：1256-1267,12.DOI:10.3969/j.issn2097-4558.2025.05.005
考虑电商平台开辟二手市场的双渠道闭环供应链决策
Decision-Making in Dual-Channel Closed-Loop Supply Chains Considering Secondary Market Introduced by E-Commerce Platforms
摘要
Abstract
This paper considers a dual-channel closed-loop supply chain consisting of one manufacturer and one e-commerce platform,in which the platform acts as the manufacturer's recycling channel or introduces a secondary market through refurbishing the used product.The firm's optimal pricing and recycling decisions under different contract forms(wholesale-price contract versus revenue-sharing contract)are analyzed in both cases in which the platform does not introduce or introduces the secondary market by applying the game-theoretical approach.It is found that when the substitution degree between different sales channels is high,the manufacturer may prefer the revenue-sharing contract if the commission rate charged by the platform is higher,but may prefer the wholesale-price contract if it is lower.The introduction of a secondary market by e-commerce platforms will incentivize manufacturers to increase their recycling prices of the used product,while potentially leading to either an increase or decrease in the volume of recycled product.Additionally,while the introduction of a secondary market may reduce the manufacturer's profit,its impact on the profit of e-commerce platform remains context-dependent(either positive or negative).Investigating the firms' optimal decision-making in a dual-channel closed-loop supply chain and the impact of the e-commerce platform's introduction of secondary market provides a valuable complement to existing research on closed-loop supply chain and secondary market.关键词
双渠道闭环供应链/电商平台/二手市场/定价/回收Key words
dual-channel closed-loop supply chain/e-commerce platform/secondary market/pricing/recycling分类
管理科学引用本文复制引用
QING Qiankai,WU Wenhu,SHAO Yuan,LI Jiankun..考虑电商平台开辟二手市场的双渠道闭环供应链决策[J].系统管理学报,2025,34(5):1256-1267,12.基金项目
国家社会科学基金重大项目(24&ZD050) （24&ZD050）
