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非遗传承视角下醒狮文化的IP形象设计探究

齐偌瑶 张晓晶

鞋类工艺与设计2025,Vol.5Issue(10):189-191,3.
鞋类工艺与设计2025,Vol.5Issue(10):189-191,3.DOI:10.3969/j.issn.2096-3793.2025-10-062

非遗传承视角下醒狮文化的IP形象设计探究

Exploration of the IP Image Design of Lion Dance Culture from the Perspective of Intangible Cultural Heritage Inheritance

齐偌瑶 1张晓晶1

作者信息

  • 1. 吉林大学艺术学院,吉林 长春 130015
  • 折叠

摘要

Abstract

In the rapidly developing information age,many intangible cultural heritages are faced with the problem of difficult inheritance.Therefore,how to inherit intangible cultural heritage in diverse ways has become a topic worthy of in-depth consideration.As a part of the intangible cultural heritage,the traditional and inherent image of the lion dance culture has made it difficult to expand its scope of dissemination,and its inheritance methods are relatively single.The design of IP images provides a new communication idea for the development of intangible cultural heritage.Taking the IP image design as a new carrier for the dissemination of lion dance culture can effectively improve the current dissemination situation,arouse more people's interest in lion dance culture,and create more opportunities for the inheritance and development of intangible cultural heritage.

关键词

非遗传承/醒狮文化/IP形象

Key words

inheritance of intangible cultural heritage/lion dance culture/ip image

分类

社会科学

引用本文复制引用

齐偌瑶,张晓晶..非遗传承视角下醒狮文化的IP形象设计探究[J].鞋类工艺与设计,2025,5(10):189-191,3.

鞋类工艺与设计

2096-9163

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