智慧农业导刊2025，Vol.5Issue(11)：44-49,6.DOI:10.20028/j.zhnydk.2025.11.011
乡村振兴与美丽乡村建设互动发展的SWOT分析
摘要
Abstract
The study uses SWOT analysis method and takes Shuangtang Village,Fenghuang Town,Zhangjiagang City as a case to discuss strategies for building beautiful villages under the rural revitalization strategy.The purpose is to achieve sustainable development in rural areas,improve rural living standards,and seek harmony between man and nature.The study found that Shuangtang Village has good ecological and cultural resources,but faces problems of population aging and talent shortage.National policy support and the rising popularity of rural tourism bring opportunities,while market competition and insufficient seasonal vitality pose threats.It proposes strategies such as building a brand with characteristic culture,exploring economic potential,introducing high-quality talents,and integrating culture and tourism.The conclusion pointed out that the experience of Shuangtang Village is of reference significance for rural revitalization,and it is necessary to continue to strengthen ecological protection,cultural innovation and economic diversification to enhance villagers'happiness.关键词
乡村振兴/美丽乡村/SWTO分析/特色文化/文化创新Key words
rural revitalization/beautiful countryside/SWTO analysis/characteristic culture/cultural innovation分类
建筑与水利引用本文复制引用
陶姜忆,尤阳,梁会民..乡村振兴与美丽乡村建设互动发展的SWOT分析[J].智慧农业导刊,2025,5(11):44-49,6.基金项目
南京林业大学大学生创新训练项目(2024NFUSPITP0117) （2024NFUSPITP0117）
