林业经济问题2025，Vol.45Issue(3)：275-288,14.DOI:10.16832/j.cnki.1005-9709.20250046
数字经济赋能"以竹代塑"产品价值实现路径研究
The Paths of Value Realization of the"Replacing Plastic with Bamboo"Products Enabled by Digital Economy
摘要
Abstract
⑴Background——Due to the increasing awareness of environmental protection and the increasingly seri-ous plastic pollution,the Chinese government began to implement the"ban on free plastic bags"policy in 2008,and introduced a series of"replacing plastic with bamboo"policies after 2023.With the rapid advance of the dig-ital wave,the digital economy has become the core driving force of industrial transformation.Therefore,it is of great practical significance to explore how the digital economy can enable the bamboo industry to realize the value transformation and large-scale application of the"replacing plastic with bamboo"products. ⑵ Methods——Based on the analysis of the market,technology and policies of the"replacing plastic with bamboo"products,this paper first discussed the theoretical logic of the digital economy enabling the value reali-zation of the"replacing plastic with bamboo"products combined with ecological economics theory.Then,it dis-cussed the obstacles of digital transformation of the"replacing plastic with bamboo"products.Finally,it put for-ward the theoretical framework and implementation paths of the value realization of the"replacing plastic with bamboo"products enabled by digital economy,and put forward the specific solutions from the dimensions of in-dustrial mechanism,materials research and development,products intelligence,digital platform innovation and digital talents cultivation. ⑶Results——There are some obstacles in the digital transformation of the"replacing plastic with bam-boo"products in terms of infrastructure,industrial system,digital technology,data sharing,products design and consumption concepts.The digital economy enables the value realization of the"replacing plastic with bamboo"products through three core paths:First,"bamboo material plus"value enhancement path,focusing on the bam-boo material performance upgrade and high value-added products development.Second,"bamboo digitization plus"value expansion path,establishing a digital collaborative innovation mechanism for the bamboo industry and improving the efficiency of the industrial chain.Third,"bamboo intelligence plus"value empowerment path,promoting the intelligent innovation and personalized customization of the bamboo products to meet the diversified needs of consumers and enhancing the user experience.Establishing a digital platform for bamboo industry,in-tegrating industrial resources,and promoting exchanges and cooperation inside and outside the industry.Strength-ening the cultivation of bamboo digital talents,and cultivating the compound talents with digital skills and inno-vative thinking.It also includes three sub-paths:"digitization plus personality","digitization plus emotion"and"digitization plus experience". ⑷ Conclusions and Discussions——The digital economy has provided a strong driving force for the valuerealization of the"replacing plastic with bamboo"products,but it is still necessary to strengthen industry-u-niversity-research cooperation,improve the policy support system,and enhance the depth of digital technology application.In the future,the deep integration of digital twin,quantum computing and other technologies with the bamboo industry should be further explored to promote the high-end and international development of the bamboo products.The government needs to increase funds and policy support to create a good environment for the development of the"replacing plastic with bamboo"industry.Bamboo enterprises should comply with the trends of digital economy and actively promote technological innovation in order to jointly build a green and sustainable industrial ecology.关键词
数字经济/"以竹代塑"/产品价值实现/核心路径Key words
digital economy/"replacing plastic with bamboo"/value realization of products/core paths分类
经济学引用本文复制引用
刘紫元,杨静,郑松月,傅宝姬..数字经济赋能"以竹代塑"产品价值实现路径研究[J].林业经济问题,2025,45(3):275-288,14.基金项目
福建发展和改革委员会、财政厅、人力资源保障厅联合项目(k6012002A) （k6012002A）
