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亲生物视域下儿童医院IP形象设计方法研究

林曦 陈心悦

设计2025,Vol.38Issue(11):136-140,5.
设计2025,Vol.38Issue(11):136-140,5.

亲生物视域下儿童医院IP形象设计方法研究

RESEARCH ON IP IMAGE DESIGN METHODS FOR CHILDREN'S HOSPITALS IN THE BIOPHILIC PERSPECTIVE

林曦 1陈心悦1

作者信息

  • 1. 浙江工业大学设计与建筑学院
  • 折叠

摘要

Abstract

The paper studies the design method of children's hospital IP image under biophilic design perspective.Based on the framework correlation of biophilic design theory and IP image design of children's hospital,and considering children's perceptual features and hospital safety norms,the paper build a design element system for children's hospital IP image under the biophilic perspective.Then the paper focuses on four aspects:visual aesthetics,emotional link,IP image shaping,and children's hospital environment,and analyzes and concludes the method of IP image design for children's hospital.The introduction of biophilic design can effectively enhance the natural healing value of children's hospital IP image,create a hospital environment that is conducive to children's physical and mental health,and provide new research perspectives and useful insights for children's hospital IP image design.

关键词

亲生物设计/儿童医院/IP形象/自然/疗愈

Key words

Biophilic design/Children's hospital/IP image/Nature/Healing

分类

社会科学

引用本文复制引用

林曦,陈心悦..亲生物视域下儿童医院IP形象设计方法研究[J].设计,2025,38(11):136-140,5.

设计

1003-0069

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