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景区AR交互程序设计:以景德镇陶阳里景区为例

吴铎希

鞋类工艺与设计2025,Vol.5Issue(11):17-19,3.
鞋类工艺与设计2025,Vol.5Issue(11):17-19,3.DOI:10.3969/j.issn.2096-3793.2025-11-006

景区AR交互程序设计:以景德镇陶阳里景区为例

AR Interactive Program Design for Scenic Spots:A Case Study of Taoyangli Scenic Area in Jingdezhen

吴铎希1

作者信息

  • 1. 景德镇陶瓷大学 设计艺术学院,江西 景德镇 333403
  • 折叠

摘要

Abstract

Combined with augmented reality technology,an application integrating cultural display and game interaction is designed around the scenic area.Through this application,tourists can scan historical sites and cultural relics,trigger the display of virtual content and 3D models,thereby enhancing the sense of interaction and participation,and promoting the dissemination of culture at the same time.In addition,the application includes an AR-based"treasure hunt"game module.Tourists can obtain virtual rewards by completing tasks and challenges,experiencing the combination of entertainment and cultural learning.In terms of economic utility,the virtual rewards within the game can be exchanged for cultural and creative products or other physical services in the scenic area,thereby promoting the internal circulation of the commercial economic system within the scenic area.The goal of this design is to break the limitation of one-way information dissemination in traditional scenic spots,explore new paths for the digital transformation of the cultural and tourism industry,and promote the deep integration of culture and digital technology.

关键词

增强现实技术/数字化文旅/数字媒体艺术/Unity 3D

Key words

augmented reality technology/digitalized cultural tourism/digital media art/unity 3d

分类

艺术学

引用本文复制引用

吴铎希..景区AR交互程序设计:以景德镇陶阳里景区为例[J].鞋类工艺与设计,2025,5(11):17-19,3.

鞋类工艺与设计

2096-9163

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