中北大学学报（社会科学版）2025，Vol.41Issue(4)：57-66,10.DOI:10.62756/xbsk.1673-1646.2025080
颠覆与重塑:AIGC对微短剧行业的革变
Disruption and Reinvention:AIGC's Revolutionary Approach to the Micro-Drama Industry
摘要
Abstract
The rapid development of artificial intelligence generated content(AIGC)technology is reconfiguring the logic of traditional content production,and the micro-drama industry has become the forefront of its innovative practice.The paper focuses on the in-depth integration of AIGC technology and micro-drama creation,analyses the application paradigm of multimodal model technology in the whole process of script generation,visual design,aesthetic expression,etc.,to reveal its core value to the innovation of creative thinking and the reconstruction of audiovisual language.Through empirical research,the paper analyses the breakthrough advantages of AIGC-enabled micro-drama industry in terms of efficiency leap,cost optimization,democratisation of creation and user customization,and critically puts forward the key challenges of the technology at this stage,such as the serious homogenization of generated content,the blurring of ethical boundaries,the risk of data privacy,and the insufficient threshold of emotional resonance.The study prospectively points out that along with the evolution of algorithm iteration and cross-modal interaction technology,AIGC will drive the micro-drama industry to form a new type of industrial structure of 'intelligent production-personality distribution-ecological synergy',and reshape the experience of content consumption and the ecology of the creators,providing practical paths to the transformation of the paradigm of the digital culture industry.关键词
人工智能生成内容/微短剧/创新变革/多模态模型Key words
artificial intelligence generated content(AIGC)/micro-dramas/innovation revolution/mul-timodal model分类
社会科学引用本文复制引用
郑晓君,刘若瑾,李毓瑄..颠覆与重塑:AIGC对微短剧行业的革变[J].中北大学学报（社会科学版）,2025,41(4):57-66,10.基金项目
2024年广东省高等教育教改项目:人工智能赋能新媒体艺术人才培养的创新与实践 （）
