中国农业大学学报2025，Vol.30Issue(8)：210-224,15.DOI:10.11841/j.issn.1007-4333.2025.08.18
数字技能、种养结合模式采纳行为与收入效应
Digital skills,farmers' adoption behavior of crop-livestock combined pattern and income effect:Based on CRRS data
摘要
Abstract
This study aims to evaluate the role of farmers' digital skills in promoting the crop-livestock combined pattern and its economic benefits.Based on China Rural Revitalization Survey(CRRS)data in 2020,this study empirically analyzes the impact of digital skills on farmers' adoption behavior of crop-livestock combined pattern using binary probit model and the income effect using the endogenous switching regression model.The results show that:Firstly,farmers' digital skills significantly promote their adoption behavior of crop-livestock combined pattern,and the conclusion is robust.Secondly,farmer's digital skills can encourage their adoption of the crop-livestock combined pattern by improving their online information acquisition ability,expanding social networks and enhancing participation in the e-commerce of agricultural products.Thirdly,their digital skills significantly promote the adoption behavior of crop-livestock combined pattern of small-scale farmers with farmland less than 3.333 hm2 and of farmers with low land fragmentation.Lastly,farmers' adoption of the crop-livestock combined pattern leads to a significant increase on farmers' agricultural income.In detail,the agricultural income of farmers who actually adopt the crop-livestock combined pattern would decrease by 82.92％if they decided against the adoption.In contrast,the agriculture income of farmers who don't adopt the pattern would increase by 115.63％if they decided to adopt it.In conclusion,the study suggests strengthening the training of farmers' digital skills,making full use of the online information acquisition effects,social network effects as well as e-commerce participation effects,and fully releasing the economic potential of the crop-livestock combined pattern.关键词
种养结合/数字技能/采纳行为/收入效应/内生转换模型Key words
crop-livestock combined pattern/digital skills/adoption behavior/income effect/endogenous switching regression model(ESR model)分类
管理科学引用本文复制引用
郭锦墉,刘衍朵,贺亚琴..数字技能、种养结合模式采纳行为与收入效应[J].中国农业大学学报,2025,30(8):210-224,15.基金项目
国家自然科学基金项目(71863017,42167070) （71863017,42167070）
江西省社会科学基金项目(20GL39) （20GL39）
江西省教育厅高校人文社科基地项目(JD20056) （JD20056）
