现代医院2025，Vol.25Issue(7)：998-1001,4.DOI:10.3969/j.issn.1671-332X.2025.07.004
党建引领打造冠心病"塑心"科普品牌
Party building forges the"heart-shaping"science popularization brand for coronary heart disease
摘要
Abstract
As the core force in medical services,healthcare professionals are key stakeholders in implementing the Healthy China strategy,strengthening public health awareness,and improving national health literacy.They must actively shoul-der the social responsibility of science communication.In the face of the rising mortality rate of coronary heart disease(CHD),they are obligated to scientifically disseminate relevant health knowledge to the public.This article takes the Fifth Internal Medi-cine Party Branch of the Second Clinical General Party Branch at Guangdong Provincial Hospital of Traditional Chinese Medicine(Dade Road Main Campus)as a typical case to explore how Party building can create the"Heart-Shaping"science popularization brand for CHD.The Party branch plays a leading and exemplary role by organizing resources and uniting Party members.Through cross-media integration,innovative content formats,and other methods,it fosters a strong atmosphere of science popularization under Party leadership,encouraging medical staff to break away from tradition and pioneer a diversified model of CHD science communication,successfully establishing the"Heart-Shaping"brand.Additionally,it meticulously cultivates a professional sci-ence communication team,achieving synergistic progress in both Party building and CHD science popularization.This provides replicable and practical innovative experience for Party building-driven CHD science communication,highlighting the unique ad-vantages of Party building in enhancing the effectiveness of CHD science popularization and promoting the integration of Party work and professional services.关键词
党建/冠心病/"塑心"科普品牌/科普融合/传播效能Key words
Party building/Coronary heart disease/"Heart-shaping"science popularization brand/Science populariza-tion integration/Communication effectiveness分类
医药卫生引用本文复制引用
陈海振,张敏州,张晓璇,郭力恒..党建引领打造冠心病"塑心"科普品牌[J].现代医院,2025,25(7):998-1001,4.基金项目
广东省研究生教育创新计划项目(2022ANLK028) （2022ANLK028）
广东省临床教学基地教学改革研究项目 （）
广东省科技创新战略专项资金项目(2023A1414020044) （2023A1414020044）
