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微信公众号就业服务满意度调查与研究

于欢 王利 李楠

中医教育2025,Vol.44Issue(4):56-60,5.
中医教育2025,Vol.44Issue(4):56-60,5.DOI:10.3969/j.issn.1003-305X.2025.04.851

微信公众号就业服务满意度调查与研究

Survey and research on employment service satisfaction via official WeChat accounts:based on the triple helix theory

于欢 1王利 2李楠2

作者信息

  • 1. 北京中医药大学招生与就业处 北京 102488
  • 2. 北京中医药大学生命科学学院 北京 102488
  • 折叠

摘要

Abstract

With the rapid development of internet technology,the ways in which students access employment information have diversified.Official WeChat accounts have largely replaced print media and become a key source of employment information for students.However,the uneven quality of online information raises higher demands on students'ability to identify and utilize accurate employment resources.The triple helix theory aims to analyze the new interactive relationships among government,industry,and universities.Based on this theory,this study surveyed students'satisfaction with employment services provided through the official WeChat accounts of government,universities,and enterprises to assess the service quality of each.The results show that each type of account has developed its own distinctive features and gained student approval.Students'varying levels of satisfaction reflect differences in their ability to access and process employment information.Therefore,it is necessary to carry out targeted employment guidance to enhance students'ability to obtain accurate and relevant job-related information.

关键词

三螺旋理论/就业服务/新媒体建设

Key words

triple helix theory/employment services/new media development

分类

社会科学

引用本文复制引用

于欢,王利,李楠..微信公众号就业服务满意度调查与研究[J].中医教育,2025,44(4):56-60,5.

基金项目

北京中医药大学全媒体建设发展研究课题(No.XC-C202411) (No.XC-C202411)

北京中医药大学教育科学研究课题(No.XJY22009) (No.XJY22009)

中共北京市委教育工作委员会北京高校思想政治工作研究课题(No.BJSZ2023ZC37) (No.BJSZ2023ZC37)

高校毕业生就业协会2023-2024年度高等学校毕业生就业创业研究项目(No.GJXY2024N002) (No.GJXY2024N002)

中医教育

1003-305X

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