西南林业大学学报2025，Vol.9Issue(8)：56-60,81,6.
市场结构变迁视角下西瓜产业的价格分化探析
Analysis of Price Differentiation in the Watermelon Industry from the Perspective of Market Structure Changes
摘要
Abstract
Based on the analytical framework of industrial organization theory and price data for different watermel-on varieties from 2021 to 2024,this study examines the price differentiation phenomenon in the watermelon industry amid market structure evolution.Data analysis reveals that:the price differential between premium and traditional varieties has increased significantly from 27.5%in 2021 to 52.8%in 2024,indicating a deepening market price stratification;Second,premium varieties demonstrate notably higher price stability compared to traditional varieties which exhibit grea-ter price volatility,illustrating distinctive characteristics in price stability across market segments.The study concludes that the integration of the watermelon industry chain can effectively enhance the traditional price formation mechanism.The price stability of premium varieties can be improved by establishing a standardized quality control system,along with stable production and marketing connections.The implementation of this organizational model reflects the significant im-pact of industry chain integration on the price formation mechanism.The price differentiation in the watermelon indus-try has enhanced the overall stability of the industry,different market segments have developed differentiated price formation mechanisms,preventing homogeneous price collapse across the entire industry;following these market stratification patterns,this paper proposes a'gradual integration'approach that promotes industrial structure optimi-zation by reducing transformation barriers for traditional varieties through modular industry chain integration.关键词
西瓜产业/市场结构/价格/机制/产业链/整合Key words
watermelon industry/market structure/price/mechanism/industrial chain/integration分类
管理科学引用本文复制引用
刘铮..市场结构变迁视角下西瓜产业的价格分化探析[J].西南林业大学学报,2025,9(8):56-60,81,6.基金项目
河南省社科联调研课题"ESG评价对上市公司估值影响及其推动上市公司双碳社会责任的研究"(SKL20241745)资助. （SKL20241745）
