中国乳业Issue(9)：58-62,5.DOI:10.12377/1671-4393.25.09.08
西藏昌都酸奶行业发展现状与前景
Discussion on the Current Development Status and Prospects of the Yogurt Industry in Changdu City of Xizang
郭洋洋 1卓嘎 2李志明1
作者信息
- 1. 西藏昌都市畜牧总站,西藏 昌都 854000
- 2. 西藏昌都市农业技术推广总站,西藏 昌都 854000
- 折叠
摘要
Abstract
Changdu City,a traditional pastoral region on the Qinghai-Tibet Plateau,has a large population of dairy livestock,and dairy products feature prominently in the local diet.The region also boasts a long history of producing and consuming yogurt.However,the industry's development is constrained by a mismatch between growing market demand and a shortage of modern dairy processing facilities,leading to an unmet local consumer demand for yogurt products.This study investigated the current state of the yogurt industry in Changdu by analyzing products available in various large supermarkets and convenience stores.The findings aimed to provide insights for improving raw material quality,diversifying product varieties,and strengthening brand building within the local yogurt sector.关键词
昌都市/牦牛/酸奶/养殖/品牌化Key words
Changdu City/Yak/Yogurt/rearing/branding引用本文复制引用
郭洋洋,卓嘎,李志明..西藏昌都酸奶行业发展现状与前景[J].中国乳业,2025,(9):58-62,5.
