辽宁农业科学Issue(5)：58-61,4.DOI:10.3969/j.issn.1002-1728.2025.05.012
乡村振兴背景下南京溧水大米产业数字化转型发展分析
Analysis of the Digital Transformation and Development of the Rice Industry in Lishui of Nanjing City under the Background of Rural Revitalization
摘要
Abstract
Under the framework of the Rural Revitalization Strategy,this paper explores the internal and exter-nal environment for the digital transformation of Nanjing Lishui rice industry through SWOT analysis.The re-sults indicate that the industry enjoys remarkable advantages in natural resource endowments,accumulated in-dustrial foundation,and strong policy support.However,it is faced with practical constraints,such as insuffi-cient penetration of digital technologies and a talent reserve gap for interdisciplinary professionals.In terms of the external environment,the deepened implementation of the Rural Revitalization Strategy,the upgrading trend of consumption structure,and innovative breakthroughs in digital technologies bring important develop-ment opportunities.Nevertheless,challenges like synergy barriers between technological and managerial ele-ments and intensified industry competition present substantial threats.Countermeasures and suggestions are proposed from the dimensions of strengthening digital technology application,constructing a professional talent cultivation system,enhancing brand value,and expanding market channels,aiming to provide theoretical ba-sis and practical paths for the digital transformation of Lishui rice industry and facilitate the effective imple-mentation of the Rural Revitalization Strategy.关键词
乡村振兴/溧水大米产业/数字化转型/SWOT分析Key words
Rural revitalization/Rice industry in Lishui/Digital transformation/SWOT analysis分类
农业科技引用本文复制引用
王婧怡..乡村振兴背景下南京溧水大米产业数字化转型发展分析[J].辽宁农业科学,2025,(5):58-61,4.基金项目
江苏省习近平新时代中国特色社会主义思想研究中心一般项目(23ZXZB027) （23ZXZB027）
江苏省教育科学"十四五"规划重点资助项目(B/2022/01/24) （B/2022/01/24）
