沈阳体育学院学报2025，Vol.44Issue(5)：103-109,7.DOI:10.12163/j.ssu.20250482
数字化赋能专精特新中小体育企业创新发展的内涵特征与困境突破
Connotation Characteristics and Dilemma Breakthrough of Digitalization Empowering the Innovative Development of Specialized,Sophisticated,Unique and Innovative Small and Medium-Sized Sports Enterprises
摘要
Abstract
Digital empowerment is a key approach for enhancing the survival,innovation and competitiveness of specialized,sophisticated,unique and innovative small and medium-sized sports enterprises.By using the research methods of literature review and logical analysis,this study clarifies the connotation of digitalization empowering the innovative development of such sports enterprises,also reveals the cost reduction with efficiency improvement and a refined management during their development with particular focus on input-output ratio,digital transformation in business management and production processes,a preference for"small,fast,light and precise"digital products and solutions,and heterogeneity in the digital innovative development among these small and medium-sized sports enterprises in different factor intensive types.On this basis,the study further analyzes the dilemmas in the innovative development,including the limited policy support and financial investment,insufficient digital talent reserves and technological application capabilities,inadequate data collection,utilization and asset protection capabilities,as well as inefficient digital service supply and unfavorable innovative environment.Accordingly,it proposes several breakthrough paths:enhancing innovation momentum to break through the financial bottleneck of digital innovation;strengthening digital talent support:enhance the efficiency of digital technology applications;releasing the potential value of data element to build a solid safety guard for innovation development;and improving the efficiency of digital service supply to optimize the environment for innovation development,etc.关键词
专精特新/中小体育企业/数字化/创新发展/体育产业Key words
specialized,sophisticated,unique and innovative features/small and medium-sized sports enterprise/digitalization/innovative development/sports industry分类
社会科学引用本文复制引用
童杰,林建君..数字化赋能专精特新中小体育企业创新发展的内涵特征与困境突破[J].沈阳体育学院学报,2025,44(5):103-109,7.基金项目
国家社会科学基金一般项目(24BTY065). （24BTY065）
