中国农业资源与区划2025，Vol.46Issue(8)：67-82,16.DOI:10.7621/cjarrp.1005-9121.20250806
数字乡村参与对农户生态农业技术实施行为的影响与机制
IMPACT AND MECHANISM OF DIGITAL RURAL PARTICIPATION ON FARMERS'IMPLEMENTATION BEHAVIOR OF ECOLOGICAL AGRICULTURAL TECHNOLOGY
摘要
Abstract
This study aims to explore the influence mechanism of digital rural participation on farmers' ecological agricultural technology implementation behavior,and to provide some insights for promoting the deep integration of rural digital transformation with the goal of sustainable development of modern agriculture.By using the data from the China Rural Revitalization Survey(CRRS),this research empirically examined the influence and mechanism of digital rural participation on farmers' eco-agricultural technology implementation behaviors,as characterized by digital rural economy,digital rural governance and digital rural life,based on adopting the entropy method to reflect the degree of eco-agricultural technology implementation by farmers from a micro perspective.The results indicated that:(1)The overall participation in digital countryside and its participation in the sub-dimensions of economy,governance,and life could promote the implementation of eco-agricultural technology by farmers,among which the impact effect of the participation in digital countryside governance was the most obvious.(2)Mechanism tests showed that participation in digital village practices helped to increase the demand for agricultural socialization services,agricultural information accessibility,and ecological environment awareness,which in turn promoted the implementation of eco-agricultural technologies by farmers,but the above mediating effects were slightly different in different dimensions of participation.(3)In addition,the heterogeneity analysis also showed that the positive effect of digital village participation on the implementation of eco-agricultural technologies was more significant in the group of farmers with higher digital literacy and larger scale of operation.Therefore,the willingness and activity of farmers' digital rural participation should be vigorously promoted,and the multidimensional path of promoting green production technology should be explored,and the inclusiveness and fairness of farmers' participation should be emphasized,so as to form a targeted and differentiated support strategy system.关键词
数字乡村参与/生态农业技术/实施行为/内生处理效应Key words
digital village participation/agroecological technologies/implementation behavior/endogenous treat-ment effects分类
管理科学引用本文复制引用
张竣哲,刘倍贝,何旺旺,周伊..数字乡村参与对农户生态农业技术实施行为的影响与机制[J].中国农业资源与区划,2025,46(8):67-82,16.基金项目
西安财经大学科学研究扶持项目一般项目"协商民主视域下社区治理共同体问题研究——以西安市城市社区为例"(23FCJH005) （23FCJH005）
陕西省政协理论与实践研究基地课题一般项目"协商民主与社区治理共同体问题研究"(xczx202304) （xczx202304）
