重庆理工大学学报2025,Vol.39Issue(18):18-28,11.DOI:10.3969/j.issn.1674-8425(s).2025.09.003
统战文化全媒体传播体系与实践策略研究
Research on the integrated media communication system and practical strategies of united front culture:A case study of Chongqing
摘要
Abstract
United Front Culture is a unique cultural form that embodies and reflects cultural soft power within the realm of United Front.As an important bridge for consensus-building and strength-pooling,the quality of its construction and its dissemination efficacy directly impact the effectiveness of United Front work in the new era.Chongqing boasts abundant United Front Cultural resources,distinguished by both historical depth and contemporary innovation.Taking Chongqing as an example,this paper examines the value connotations and fundamental logic of the integrated media communication within the United Front Culture,and explores existing challenges and influencing factors in its dissemination.It also proposes strategies for constructing an integrated media communication system and practical approaches.The concrete measures are systematically structured across four interconnected dimensions.Policy Support necessitates the construction of a legal regulatory framework of integrated media communication within the United Front Culture.Content Production requires deepening symbolic reconstruction and narrative innovation.Channel Expansion involves strengthening media integration and advancing contextualized communication.Effect Evaluation mandates the establishment of a evaluation index system and dynamic feedback mechanism.Through the aforementioned measures,it's expected to amplify the proactive role of United Front Culture in political guidance,ideological education,and historical inheritance,and thereby to rally formidable intellectual and cultural forces for the great rejuvenation of the Chinese nation.关键词
统战文化/文化软实力/新时代统战工作/全媒体/重庆Key words
United Front Culture/cultural soft power/United Front work in the new era/integrated media/Chongqing分类
社会科学引用本文复制引用
邓凌,何仁伟,袁理..统战文化全媒体传播体系与实践策略研究[J].重庆理工大学学报,2025,39(18):18-28,11.基金项目
中央社会主义学院统一战线高端智库课题"习近平文化思想:统战文化全媒体传播体系和传播话语研究"(ZK01202401004) (ZK01202401004)