辽宁农业科学Issue(6)：8-14,7.DOI:10.3969/j.issn.1002-1728.2025.06.002
基于钻石模型与博弈论组合赋权的商洛市县域乡村旅游竞争力评价研究
Research on the Evaluation of County-level Rural Tourism Competitiveness in Shangluo City Based on the Combined Weighting of Diamond Model and Game Theory
摘要
Abstract
The study investigates the rural tourism competitiveness of Shangluo City,focusing on its six coun-ties and one district.A rural tourism competitiveness evaluation system is developed based on the Diamond Model,encompassing five dimensions and incorporating 16 positive evaluation indicators.The AHP-CRITIC game theory-based combination weighting method is employed to comprehensively assess the tourism competi-tiveness of Shangluo City.The top three indicators,ranked by their combined weights,are the total number of tourists(C7),the growth rate of tertiary industry investment(C16),and the number of A-level scenic spots(C1).A visual analysis of the competitiveness levels is performed using ArcGIS software,which facilitates the classification of Shangluo City into low,medium,and high competitiveness areas based on the comprehensive scores.The results reveal that the low-competitiveness areas are Shangzhou District,Luonan County,and Sh-anyang County,primarily situated in the central region of the city.The medium-competitiveness areas consist of Danfeng County and Zhen'an County,while the high-competitiveness areas include Zhashui County and Shangnan County,located on the eastern and western sides of the city,respectively.The study identifies sev-eral challenges to Shangluo City's rural tourism competitiveness,such as the uneven distribution of tourism re-sources and the imbalanced development of the tourism industry.In response to these issues,a set of optimiza-tion recommendations is proposed,aimed at enhancing the rural tourism competitiveness of Shangluo City and promoting the sustainable development of regional tourism.关键词
乡村旅游竞争力/钻石模型/AHP法/CRITIC法/博弈论组合赋权Key words
Rural tourism competitiveness/Diamond model/AHP method/CRITIC method/Game theory combined weighting分类
管理科学引用本文复制引用
叶美丽,郑凯..基于钻石模型与博弈论组合赋权的商洛市县域乡村旅游竞争力评价研究[J].辽宁农业科学,2025,(6):8-14,7.基金项目
商洛学院自然科学专项(20FK007) （20FK007）
