标准科学Issue(11)：16-26,11.DOI:10.3969/j.issn.1674-5698.2025.11.002
消费者权益保障视角下的人工智能治理标准化路径研究
Research on Standardization Pathways for AI Governance from the Perspective of Consumer Rights Protection
摘要
Abstract
[Objective]This study aims to address key challenges in the global application of artificial intelligence(AI)—such as the erosion of consumer autonomy,privacy and security risks,and fragmented transnational regulation—by proposing a new global AI governance paradigm centered on the protection of consumer rights,so as to balance technological advancement with equitable governance.[Methods]Through literature analysis and comparative case studies,this research systematically examines international standards systems(e.g.,ISO)and policy practices in China,the United States,and Canada.Grounded in the dual-effect theory,it further analyzes the opportunities and potential risks that AI poses to consumer rights.On this basis,an integrated international governance framework is constructed to explore the logic of building a coordinated standardization pathway.[Results]The study reveals that while AI enhances consumer well-being,issues such as data misuse exacerbate crises related to consumer privacy,security,and equity.Moreover,AI governance models vary across countries due to differences in technological development stages and legal systems,and the lack of cross-border regulatory coordination undermines governance effectiveness,highlighting the urgent need for international collaboration.Accordingly,a four-dimensional standardization pathway is proposed,including:integrating international normative consensus into technical standards;establishing a full-process risk governance framework;strengthening data sovereignty safeguards;and building a coordinated"certification–supervision"mechanism.[Conclusion]Effective global AI governance should be based on a multi-stakeholder co-governance model that aligns regional rules and embeds consumer rights protection across the entire standard-design process.By forming a closed loop between technical norms and legal accountability,the coordinated development of technological innovation and social justice can ultimately be achieved.关键词
人工智能/消费者权益/标准化路径/全球治理Key words
artificial intelligence/consumer rights/standardization path/global governance引用本文复制引用
刘娜,施颖,胡心如,郝素利..消费者权益保障视角下的人工智能治理标准化路径研究[J].标准科学,2025,(11):16-26,11.基金项目
本文受中国标准化研究院基本科研业务费资助项目"代驾服务质量提升关键要素与标准研究项目"(项目编号:602025Y-12513) （项目编号:602025Y-12513）
北京市教育科学"十四五"规划一般课题"首都高等教育数字化转型能力评价模型和方法研究"(项目编号:3040-0009) （项目编号:3040-0009）
航空科学基金项目"航空人工智能标准化体系研究"(项目编号:2022Z0640Q4001)资助. （项目编号:2022Z0640Q4001）
