中国茶叶2026，Vol.48Issue(1)：29-35,7.
四川蒙顶山风景区游客茶文化旅游体验质量研究
Study on the Quality of Tourists' Tea Culture Tourism Experience in Sichuan Mengding Mountain Scenic Area
摘要
Abstract
Taking Sichuan Mengding Mountain Scenic Area as an example,this paper used the network text analysis method to study how to examine ways of enhancing the quality of tourists' tea culture tourism experience.It was found that most tourists had a high quality of Mengding Mountain tea culture tourism experience,but a small num-ber of tourists had negative emotions on the ticket price,scenic spot management,scenic spot service and scenic spot facilities of Mengding Mountain Scenic Area.Therefore,it was proposed that the scenic spot can improve the quality of tourists' tea culture tourism experience by optimizing the ticket system,improving the scenic spot man-agement,promoting the double improvement of intelligent service and employee literacy,and implementing the in-telligent facilities of scenic spots.关键词
蒙顶山/茶文化旅游/体验质量Key words
Mengding Mountain/tea culture tourism/experience quality分类
轻工纺织引用本文复制引用
李娜,王来航,张思彤,肖薇薇,常娜,纪昌中,康晓媛,张旭..四川蒙顶山风景区游客茶文化旅游体验质量研究[J].中国茶叶,2026,48(1):29-35,7.基金项目
安康学院校级科研项目(2024AYQHJS01)、陕西教育厅哲社重点研究基地项目(25JZ006)、安康学院人工智能赋能教育教学研究专项项目(YJRG202529)、安康学院课程思政示范课建设项目(2024KCSZ11) （2024AYQHJS01）
