鞋类工艺与设计2026，Vol.6Issue(3)：24-26,3.DOI:10.3969/j.issn.2096-3793.2026-03-008
数字交互视域下非遗文创产品设计的创新路径研究
Research on the Innovative Path of Intangible Cultural Heritage Creative Product Design from the Perspective of Digital Interaction
摘要
Abstract
Against the backdrop of deep integration between the digital economy and traditional culture,the"living inheritance"of intangible cultural heritage(ICH)cultural and creative products has become a hot topic with significant research value.This study begins with an analysis of the value and current state of ICH cultural and creative product design from the perspective of digital interaction,focusing on a comprehensive examination of the innovative pathways and dissemination strategies for digital ICH cultural and creative products.It reveals key issues such as insufficient transformation of ICH elements and a lack of innovation in technological applications,proposing specific measures like utilizing digital technology to extract and transform ICH elements,leveraging AR/VR technology to create immersive experiences,and developing digital customization platforms.The study advocates dissemination strategies such as virtualization,new media communication,and socialized marketing,aiming to contribute to the"living inheritance"of ICH cultural and creative products.关键词
数字交互/非遗文创/文创产品设计/创新路径Key words
digital interaction/intangible cultural heritage cultural and creative products/design of cultural and creative products/innovation path分类
通用工业技术引用本文复制引用
王雅婷..数字交互视域下非遗文创产品设计的创新路径研究[J].鞋类工艺与设计,2026,6(3):24-26,3.基金项目
浙江艺术职业学院2025年度科研项目,浙江省省属高校基本科研业务费项目资金资助《数字交互视域下非遗文创产品设计的创新路径研究》(项目编号:QN202502004) （项目编号:QN202502004）
