南京师大学报（自然科学版）2026，Vol.49Issue(1)：35-44,10.DOI:10.3969/j.issn.1001-4616.2026.01.005
数字经济赋能文旅融合发展的影响效应研究
Study on the Impact of Digital Economy Empowering the Integrated Development of Culture and Tourism
摘要
Abstract
The digital economy,as a core engine driving the integrated development of culture and tourism in the new era,has injected strong momentum into the cross-border integration of these industries.This paper takes panel data of 30 provinces in China from 2011 to 2023 as the research sample,and systematically explores the impact of digital economy on the integrated development of culture and tourism by constructing evaluation index systems for digital economy and culture-tourism integration.The findings reveal that:①From 2011 to 2023,the development level of digital economy and culture-tourism integration showed upward trends.Digital economy rebounded rapidly after the impact of the pandemic,while culture-tourism integration demonstrated strong resilience in recovery,though significant regional disparities exist in both.②Digital economy has a significantly positive promoting effect on the integrated development of culture and tourism,which is validated by robustness tests.The promoting effect exhibits regional heterogeneity,in the order of"eastern region>central region>northeastern region>western region".③Technological innovation and industrial structure upgrading play partial positive mediating roles in the relationship between the two,with industrial structure upgrading having a stronger mediating effect.④The impact of digital economy on culture-tourism integration exhibits a single threshold characteristic.When the development level of digital economy crosses the threshold value,its promoting effect on culture-tourism integration is further enhanced.The research conclusions provide empirical references for promoting the high-quality development of culture-tourism integration empowered by digital economy.关键词
数字经济/文旅融合/中介效应/门槛效应Key words
digital economy/culture-tourism integration/mediating effect/threshold effect分类
管理科学引用本文复制引用
程雪兰,方叶林,刘传..数字经济赋能文旅融合发展的影响效应研究[J].南京师大学报（自然科学版）,2026,49(1):35-44,10.基金项目
国家自然科学基金面上项目(42171238)、安徽省哲学社会科学规划青年项目(AHSKQ2021D173)、安徽省高校人文重点科研项目(2024AH052899)、池州学院校级人文重点项目(CZ2025RWZ14)、安徽省教育厅科学研究创新团队项目(2025AHGXSK10008). （42171238）
