摘要
Abstract
Against the backdrop of the new era,public demand for news information has steadily increased and diversified.Consequently,the news media industry must adapt,particularly its core professionals—journalists—who need to understand current industry trends.Short videos,as an emerging media format,offer more efficient and flexible dissemination but present significant"disintermediated communication"challenges.This phenomenon marginalizes journalists'roles,necessitating practical adjustments.Based on this,this paper analyzed the characteristics of short videos to clarify journalists'response strategies under the phenomenon of"disintermediated communication."This aimed to help journalists deepen their professional functions,adapt to new media work models,showcase the advantages of converged media,and promote the progress and development of the news media industry.关键词
短视频/脱媒传播/新闻记者/应对策略Key words
short videos/disintermediated communication/journalists/response strategies分类
社会科学
