西南交通大学学报（社会科学版）2026，Vol.27Issue(1)：123-135,13.
光环与焦虑:高校"模范叙事"的媒介生产与青年反响
Halo and Anxiety:The Media Production of"Model Narratives"in Chinese Universities and Youth Responses
邹凯 1李文洋2
作者信息
- 1. 华东交通大学学生工作部
- 2. 山东大学齐鲁医院(第一临床学院)教育处
- 折叠
摘要
Abstract
Universities promote outstanding students through"model narratives"to shape campus culture and showcase educational achievements.However,this meritocracy-driven publicity often diverges from the actual experiences of many students,fueling anxiety,distrust,and a sense of"internal competition"among ordinary students.When model students exhibit misconduct,it can backfire and tarnish the institution's reputation.This disconnect between official discourse and youth experiences stems from dual drivers:universities'need for image management and the pervasive influence of meritocratic culture.This leads to highly homogenized narratives that deviate from reality.Under pressure from the official"halo effect",some young students turn to social media for counter-narratives,seeking emotional resonance through deconstruction and"lying flat".This not only undermines the effectiveness of role model promotion but also intensifies young students'value confusion.Therefore,correcting the educational model in universities cannot be confined to adjusting propaganda strategies.It must fundamentally rethink the singular standard of success and focus on reshaping an authentic,inclusive growth environment.关键词
高校宣传/模范叙事/青年焦虑/价值认同/内卷Key words
university propaganda/model narrative/youth anxiety/value identity/involution引用本文复制引用
邹凯,李文洋..光环与焦虑:高校"模范叙事"的媒介生产与青年反响[J].西南交通大学学报（社会科学版）,2026,27(1):123-135,13.
