现代医院2026，Vol.26Issue(3)：384-386,390,4.DOI:10.3969/j.issn.1671-332X.2026.03.009
以职工文化建设为抓手促进多院区文化融合与高质量发展
Leveraging staff culture development to foster cultural integration and high-quality development in multi-campus systems
摘要
Abstract
Cultural construction,especially the construction of staff culture,is a key approach to the cultural integration and high-quality development of multi-campus hospitals.Against the backdrop of the development of one hospital with multiple campuses,cultural integration and innovation among campuses are confronted with numerous challenges due to differences in sta-tus,space,personnel structure,and functional positioning.Systematic cultural construction is needed to promote cultural integra-tion and enhance the sense of identity of both patients and staff towards new campuses.In 2021,the Sun Yat-sen University Cancer Center launched its new campus(Huangpu Campus).Drawing on the theory and tools of the corporate identity system,the center initiated staff cultural construction from three dimensions:visual,behavioral,and ideological,comprehensively enhan-cing staff's sense of job satisfaction,belonging,and identity.After implementation,both staff and patient satisfaction significant-ly increased,and the business of the campus achieved rapid growth,providing a practical reference that can be replicated for cul-tural construction in multi-campus public hospitals.关键词
多院区管理/文化融合/职工文化/企业识别系统/高质量发展Key words
Multi-hospital management/Cultural integration/Staff culture/Corporate identity system/High-quality de-velopment分类
医药卫生引用本文复制引用
张小瑞,曹蔚玮,王垚,揭映楣,尹平..以职工文化建设为抓手促进多院区文化融合与高质量发展[J].现代医院,2026,26(3):384-386,390,4.基金项目
广东省医学科学技术研究基金项目(A2025208) （A2025208）
