资源开发与市场2026，Vol.42Issue(3)：321-328,8.DOI:10.3969/j.issn.1005-8141.2026.03.001
文化邻近性对旅游联系影响的实证分析
The empirical analysis of the impact of cultural proximity on tourism linkage
摘要
Abstract
Taking the Yangtze River Delta urban agglomeration as the research area,this paper used tourism flow to characterize tourism linkage,intangible cultural heritage circulation to represent cultural proximity,utilized multi-source big data to construct tourism flow and intangible cultural heritage streaming network,applied social network analysis method to analyze the spatial structure of tourism flow and intangible cultural heritage streaming network,and further explore the influence of cultural proximity on tourism linkage with the help of QAP analysis.The results showed that:① The intensity of inter-city tourism flow was significantly affected by the lev-el of economic development and tourism resources,while the intensity of intangible cultural heritage circulation mainly depended on the radiation effect of regional cultural centers and was constrained by spatial distance,and Shanghai,Nanjing,Suzhou,and Hangzhou were all in the core position in the tourism flow and intangible cultural heritage distribution network.② Administrative divisions constrained the cohesion subgroups of the tourism flow network.The network density of different cohesion subgroups showed significant hierarchical differences,and the cohesion subgroups composed of Shanghai and its surrounding cities were particularly closely related to tourism.However,the composition of each cohesive subgroup of the intangible cultural heritage streaming network was more affected by geo-graphical proximity,but the difference in network density among the subgroups was small.③ The intensity of tourism flow in the Yan-gtze River Delta urban agglomeration was affected by various factors such as spatial adjacency distance,differences in social and eco-nomic development levels,and cultural proximity,and its Chinese proximity had the most significant role in promoting tourism ties through various ways.关键词
旅游流/文化邻近性/非物质文化遗产/社会网络分析/QAP分析Key words
tourism flow/cultural proximity/intangible cultural heritage/social network analysis/QAP analysis分类
管理科学引用本文复制引用
张扬,熊思琦,李玉蓉,吴柏清,刘旭宏..文化邻近性对旅游联系影响的实证分析[J].资源开发与市场,2026,42(3):321-328,8.基金项目
国家自然科学基金项目(编号:42501258) （编号:42501258）
教育部人文社会科学研究项目(编号:23XJC850002). （编号:23XJC850002）
