摘要
Abstract
Rural operation is an important measure to enrich the villages and their residents,and it is an important link in promoting the comprehensive revitalization of rural areas.In recent years,rural operation has gradually expanded from local exploration to nationwide promotion,presenting the char-acteristics such as the maturation of the rural operation ideas,the diversification of the operation entities,the initial emergence of the effects of enric-hing the villages and their residents,and the accelerated advancement of digitalization.The main challenges include the homogenization of rural opera-tion business forms and products,the lack of rural operation talents and teams,and significant regional differences in profit levels.In the future,we need to innovatively promote the rural operation based on local conditions,accelerate the construction of talent teams,deepen the application of digital technologies,improve the mechanisms for enriching villages and their residents,and coordinate the plan,construction,operation and governance of ru-ral areas,which will help achieve high-quality development in rural operation and contribute to the steady advancement of comprehensive rural revital-ization and integrated urban-rural development.关键词
乡村运营/乡村振兴/强村富民/乡村 CEOKey words
rural operation/rural revitalization/enrich the village and the residents/rural CEO分类
管理科学
