宁夏农林科技2026，Vol.67Issue(3)：23-27,5.DOI:10.3969/j.issn.1002-204x.2026.03.004
中宁县枸杞产业发展现状及建议
Current Situation and Suggestions of Development of Lycium barbarum Industry in Zhongning County
刘娟 1田学霞 1李昊昱1
作者信息
- 1. 中宁县枸杞产业发展服务中心,宁夏 中宁 755100
- 折叠
摘要
Abstract
Lycium barbarum,as a plant that serves both as food and medicine,boasts rich nutritional value and plays a significant role in traditional Chinese medicine.It is not only the characteristic industry of Zhongning County,but also the enriching the people's industry in local economic development.The current situation of development of Lycium barbarum industry in Zhongning County is introduced in detail,including planting scale,market demand and industry chain construction,etc..The main problems existing in the current development of Lycium barbarum industry are analyzed,such as weak brand influence and fierce market competition.In response to the problems,a series of practical development suggestions are put forward,including improving the added value of products,focusing on brand building,and enhancing the market visibility of"Zhongning wolfberry",hoping to provide certain basis and reference for the further growth of Lycium barbarum industry in Zhongning County.关键词
枸杞产业/发展现状/存在问题/品牌建设/发展建议Key words
Lycium barbarum industry/Current situation of development/Existing problems/Brand building/Development suggestions分类
管理科学引用本文复制引用
刘娟,田学霞,李昊昱..中宁县枸杞产业发展现状及建议[J].宁夏农林科技,2026,67(3):23-27,5.
