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改进的SCIR耦合社交网络舆情传播模型

张刚 王曼 王运明 冉师豪

计算机与现代化Issue(4):25-32,8.
计算机与现代化Issue(4):25-32,8.DOI:10.3969/j.issn.1006-2475.2026.04.004

改进的SCIR耦合社交网络舆情传播模型

Public Opinion Propagation in Coupled Social Networks by Improving SCIR Model

张刚 1王曼 2王运明 2冉师豪2

作者信息

  • 1. 江苏建筑职业技术学院新能源工程学院,江苏 徐州 221116
  • 2. 大连交通大学电气工程学院,辽宁 大连 116028
  • 折叠

摘要

Abstract

Aiming at the problems that the law of public opinion communication on multi-social platforms is complicated and cross-platform communication is difficult to accurately predict and effectively control,a public opinion communication model of coupled social network based on improved SCIR is constructed.Based on the SCIR public opinion communication model,the re-lationship between users in different social platforms is abstracted,the concept of coupled social network is introduced,and the mutual influence and information transmission between different social platforms are considered.A public opinion communication model of coupled network considering government intervention is constructed,and the public opinion communication process of coupled network is analyzed,which provides useful advice to relevant departments on the control and supervision of cross-platform public opinion communication.The simulation results show that increasing the interlayer propagation rate can promote the propagation of public opinion in the coupled network;When formulating public opinion channelling strategies,government departments should not only pay attention to a single social platform but also pay attention to multiple social platforms.The im-proved SCIR coupled social network public opinion spreading model can effectively suppress the spread of public opinion in coupled networks.

关键词

SCIR模型/舆情传播/耦合社交网络/政府干预/复杂网络

Key words

SCIR model/public opinion dissemination/coupled social network/government intervention/complex networks

分类

信息技术与安全科学

引用本文复制引用

张刚,王曼,王运明,冉师豪..改进的SCIR耦合社交网络舆情传播模型[J].计算机与现代化,2026,(4):25-32,8.

基金项目

徐州市基础研究计划项目(KC22058) (KC22058)

计算机与现代化

1006-2475

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