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融合语义向量与微链结构特征的购物出行模式识别

陈奕欣 杨超

同济大学学报(自然科学版)2026,Vol.54Issue(5):686-694,9.
同济大学学报(自然科学版)2026,Vol.54Issue(5):686-694,9.DOI:10.11908/j.issn.0253-374x.25073

融合语义向量与微链结构特征的购物出行模式识别

Identifying Shopping Travel Patterns by Integrating Semantic Vectors and Micro-Chain Structural Features

陈奕欣 1杨超2

作者信息

  • 1. 同济大学 道路与交通工程教育部重点实验室,上海 201804
  • 2. 同济大学 道路与交通工程教育部重点实验室,上海 201804||同济大学 城市交通研究院,上海 201804
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摘要

Abstract

To better capture the characteristics of urban residents'travel behavior,such as the connections between pre-and post-activities,travel modes,and key time nodes,this paper constructs a"micro-chain"structure centered on shopping activities and proposes a shopping travel pattern recognition framework that integrates structured travel features with semantic vectors.The framework leverages Word2Vec and SIF to encode the semantic information of entire travel chains and combines this with time encoding and activity sequence features.Using the K-means++clustering method,it uncovers latent behavioral patterns in shopping-related travel chains of urban residents.Applying the framework to shopping travel data from Shanghai residents,five distinct shopping travel patterns with significant differences are identified.Comparative analyses show that the proposed method outperforms traditional travel attribute-based encoding approaches in both clustering clarity and interpretability.This paper provides a fine-grained perspective on urban shopping travel behavior and offers a transferable feature construction and clustering framework for urban travel behavior research.

关键词

购物/语义向量/微链结构/K-means++/出行模式

Key words

shopping/semantic vector/micro-chain structure/K-means++/travel pattern

分类

交通工程

引用本文复制引用

陈奕欣,杨超..融合语义向量与微链结构特征的购物出行模式识别[J].同济大学学报(自然科学版),2026,54(5):686-694,9.

同济大学学报(自然科学版)

0253-374X

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