基于场景化动态评估的数据资产价值研究
Research on the Value of Data Assets Based on Scenario-Based Dynamic Assessment
摘要
Abstract
This study focuses on the value differences and evolutionary patterns of data assets across distinct appli-cation scenarios,proposing a practical framework for scenario-based dynamic pricing.A system dynamics model is developed based on a dual-scenario classification of"self-use"and"transaction-oriented"data applications,struc-tured around development,application,and risk dimensions.Simulation functions are embedded to capture coupling effects and time delays.Using Vensim,multi-scenario simulations and sensitivity analyses are conducted to identify key drivers and feedback loops in the value evolution process.The simulations show that development contributes foundationally to asset growth,application value demonstrates strong amplification effects,and risk control improves system stability.Flow efficiency,value derivation,and data integrity are identified as the most elastic variables influen-cing value outcomes.The proposed model offers a structured and adaptive approach to valuing data assets under di-verse scenarios.关键词
动态定价/数据资产/系统动力学/价值评估/场景化/仿真实验Key words
Dynamic pricing/Data assets/System dynamics/Value assessment/Contextualization/Simulation ex-periment分类
社会科学引用本文复制引用
夏文蕾,魏梓萌,余辉,崔伟..基于场景化动态评估的数据资产价值研究[J].信息资源管理学报,2026,16(2):25-39,15.基金项目
本文系教育部人文社会科学青年项目"数据要素驱动视角下数据资产的确认计量、信息披露及经济后果研究"(24YJC630239)、国家自然科学基金青年项目"科技竞争态势下技术需求弱信号感知研究"(72404081)和湖北省教育厅哲学社会科学青年项目"多维数据融合下面向技术需求的技术成果智能匹配机制"(22Q046)的研究成果之一.(This work is one of the research results of the Ministry of Education's Humanities and Social Sciences Youth Project"Research on the Identification and Measurement,Information Disclosure,and Eco-nomic Consequences of Data Assets from the Perspective of Data Element Driven"(24YJC630239),the National Natural Science Foundation of China's Youth Project"Research on Weak Signal Perception of Technological Demand in the Context of Science and Technology Competition"(72404081)and the Philosophy and Social Sciences Youth Project of Hubei Province's Department of Education"Intelligent Matching Mecha-nism for Technological Achievements Directed at Technical Needs under Multi-dimensional Data Fusion"(22Q046).) （24YJC630239）
