重庆理工大学学报2026，Vol.40Issue(8)：77-88,12.DOI:10.3969/j.issn.1674-8425(s).2026.04.007
中国式现代化背景下考虑利他偏好的农产品供应链协调研究
Research on agricultural supply chain coordination considering altruistic preference under the background of Chinese modernization
摘要
Abstract
Building an agricultural power is the foundation of comprehensively advancing Chinese modernization,and it is essential to prioritize the stable supply of agricultural products.Considering the altruistic preference of an enterprise under the impact of adverse weather on agricultural output,this paper constructs a Stackelberg game model of a two-level agricultural product supply chain dominated by the enterprise.It analyzes the influences of corporate altruistic preference on farmers'effort level,corporate procurement price,and the coordination degree of the agricultural product supply chain.The research conclusions show the following conclusions.First,corporate altruistic preference can upgrade farmers'effort level and corporate procurement price,and the larger the altruistic preference coefficient,the faster the improvement of farmers'effort level;secondly,the revenue-sharing contract can raise farmers'effort level,increase the profits of farmers and the whole supply chain system,and realize the coordination of agricultural product supply chain,while reducing corporate profits;thirdly,the combined contract of"revenue sharing plus franchise fee"can not only achieve the coordination of agricultural product supply chain,but also realize the Pareto improvement of profits of all supply chain members,and effectively enhance the stability of agricultural product supply chain.关键词
农产品供应链/利他偏好/不利天气/收益共享/加盟金Key words
agricultural product supply chain/altruistic preference/adverse weather/revenue sharing/franchise fee分类
管理科学引用本文复制引用
覃燕红,王珂..中国式现代化背景下考虑利他偏好的农产品供应链协调研究[J].重庆理工大学学报,2026,40(8):77-88,12.基金项目
重庆市教委人文社会科学规划重大项目"面向中国式现代化的成渝特色农业供应链高质量发展机制研究"(23SKGH245) （23SKGH245）
重庆理工大学研究生教育高质量发展项目"不利天气下考虑利他偏好的农产品供应链协调契约和补贴机制"(GZLCX20233438) （GZLCX20233438）
