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城乡融合背景下银发经济驱动乡村文旅产业发展的机理与路径

何仁伟 张传华 姜晓群

重庆理工大学学报2026,Vol.40Issue(12):111-122,12.
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重庆理工大学学报2026,Vol.40Issue(12):111-122,12.DOI:10.3969/j.issn.1674-8425(s).2026.06.010

城乡融合背景下银发经济驱动乡村文旅产业发展的机理与路径

Research on the mechanism and path of silver economy driving rural cultural tourism development against the backdrop of urban-rural integration

何仁伟 1张传华 2姜晓群3

作者信息

  • 1. 北京市社会科学院市情研究所,北京 100101
  • 2. 重庆理工大学管理学院,重庆 400054
  • 3. 农业农村部中国国际减贫中心,北京 100028
  • 折叠

摘要

Abstract

Against the backdrop of China's urban-rural integration and population aging,this study focuses on the interaction between the silver economy and rural cultural tourism industry.It constructs athree-dimensional-Environment-Demand-Supply analytical framework to systematically elaborate the internal mechanism of the sil-ver economy driving rural cultural tourism development.The findings show that urban-rural integration provides critical environmental support for the integration of the silver economy and rural cultural tourism through policy coordination,infrastructure interconnection and market unification;the silver economy generates sustained mar-ket momentum centering seniors' hierarchical needs for health and wellness,spiritual belonging,social interac-tion and value reshaping;the rural cultural tourism industry realizes structural optimization and responsive sup-ply through factor reorganization,business form innovation and value chain extension.Through the dynamic coupling mechanism of"environment empowers demand,demand drives supply,and supply feeds back environ-ment",the three elements jointly promote high-quality industrial development.On this basis,this study further puts forward systematic implementation paths from four collaborative dimensions of environmental optimization,demand stimulation,supply upgrading and collaborative governance,to provide theoretical and practical refer-ence for deepening urban-rural integration,advancing the transformation and upgrading of rural cultural tourism,and facilitating high-quality development of the silver economy.

关键词

城乡融合/银发经济/乡村文旅/驱动机理/路径构建

Key words

urban-rural integration/silver economy/rural cultural tourism/driving mechanism/path de-sign

分类

管理科学

引用本文复制引用

何仁伟,张传华,姜晓群..城乡融合背景下银发经济驱动乡村文旅产业发展的机理与路径[J].重庆理工大学学报,2026,40(12):111-122,12.

基金项目

北京市社会科学院重点课题"社会整合理论视角下北京城乡融合发展的推进机制与体制创新研究"(KY2025B0388) (KY2025B0388)

重庆理工大学学报

1674-8425

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