鞋类工艺与设计2026，Vol.6Issue(17)：32-34,3.DOI:10.3969/j.issn.2096-3793.2026-17-011
非遗活化视域下云南瓦猫数字化文创设计策略研究
Research on Digital Cultural and Creative Design Strategies for Yunnan Wamao from the Perspective of Intangible Cultural Heritage Revitalization
郭姝臻 1唐飞1
作者信息
- 1. 辽宁科技大学建筑与艺术设计学院,辽宁 鞍山 114051
- 折叠
摘要
Abstract
Yunnan Wamao,a traditional residential guardian deity unique to the Yunnan region,embodies profound cultural heritage and distinct local characteristics,constituting an important component of the province's intangible cultural heritage system.In the context of the digital era,cultural and creative development centered on Wamao faces practical challenges such as increasingly homogenized product forms,limited cultural communication effectiveness,and relatively low levels of engagement among younger demographics.This study accordingly proposes a digital pathway centered on the core framework of"AI-assisted generative design,virtual interactive experiences,and precision communication strategies".By leveraging digital technologies,the approach seeks to expand the expressive dimensions of Wamao's cultural creativity,enhance users'immersive experiences and cultural identification,and thereby promote the living inheritance and innovative transformation of this intangible cultural heritage.关键词
数字技术/云南瓦猫/文创设计/非遗活化Key words
digital technology/yunnan wamao/cultural and creative design/intangible cultural heritage revitalization分类
通用工业技术引用本文复制引用
郭姝臻,唐飞..非遗活化视域下云南瓦猫数字化文创设计策略研究[J].鞋类工艺与设计,2026,6(17):32-34,3.
