创新科技2026，Vol.26Issue(9)：48-66,19.DOI:10.19345/j.cxkj.1671-0037.2026.9.4
场景驱动企业数字创新生态系统的价值共创机制
The Value Co-creation Mechanism of Scenario-driven Enterprise Digital Innovation Ecosystems
摘要
Abstract
Against the backdrop of deep-rooted integration between the digital economy and the manufacturing industry,stimulating the innovation vitality of traditional manufacturing enter-prises and constructing digital innovation ecosystems have become critical propositions for manufacturing transformation and upgrading as well as high-quality corporate development.Tak-ing the development history of Haier Group from 2005 to 2026 as a longitudinal case sample,this paper divides the evolution of its digital innovation ecosystem into three phases:incubation,development,and maturity.A dynamic analytical framework of"scenario-driven—digital gover-nance—value co-creation"is constructed.From multi-dimensional perspectives including scenario-driven,cross-boundary connection,symbiotic evolution,and dependent upgrading,this paper deconstructs the phased evolution path of digital innovation ecosystems within traditional manufacturing enterprises and the internal mechanism for multi-agent value co-creation.The re-search results demonstrate that:①Scenario-driven serves as the logical starting point for con-structing digital innovation ecosystems.It covers three scenario-driven modes,namely human-unit integration,industrial ecology,and smart home.Scenario-driven decomposes top-level strategies into implementable business units and provides low-risk entry paths for manufacturing enterprises to incubate ecosystems.②Digital governance acts as the core opera-tional mechanism for ecosystem iteration.It undergoes hierarchical transitions from cross-boundary connection to dependent upgrading and further to symbiotic evolution,which pro-motes the relationships among ecological agents to evolve from loose resource collaboration to-ward institutionalized symbiosis.③As the value-oriented outcome of ecosystem evolution,value co-creation presents progressive evolutionary patterns:verification of value propositions and ini-tial network establishment,formation of value networks and capability leapfrogging,as well as emergence of value ecology and symbiotic prosperity.Relying on digital technology empower-ment,value network construction and value ecology formation,tripartite value win-win outcomes among core enterprises,ecological partners,and end-users are ultimately achieved.④The digi-tal innovation ecosystem exhibits distinct phased characteristics.In the incubation phase,human-unit-integrated scenario-driven approaches facilitate organizational framework construc-tion and consumer demand insight to realize preliminary ecosystem incubation.In the develop-ment phase,platform opening and strategic iteration support the establishment of smart home ecological circles and accomplish ecological collaboration.In the maturity phase,rooted in cus-tomized home scenario-driven approaches,customized solutions are implemented,digital trans-formation is continuously advanced,and personalized scenario solutions are delivered.This pa-per reveals the internal logic for traditional manufacturing enterprises to promote the phased evo-lution of digital innovation ecosystems via dynamic digital governance with scenarios as the start-ing point.It expands the case-study perspective for innovation ecosystem research and offers practical implications for traditional manufacturing enterprises to conduct digital transformation and build digital innovation ecosystems.关键词
场景驱动/数字创新生态系统/三元治理模式/价值共创/案例研究/数字经济/数字化转型/工业互联网平台Key words
scenario-driven/digital innovation ecosystem/tripartite governance model/value co-creation/case study/digital economy/digital transformation/industrial internet platform分类
管理科学引用本文复制引用
霍丽莎,宋雨欣,邵云飞,康杰..场景驱动企业数字创新生态系统的价值共创机制[J].创新科技,2026,26(9):48-66,19.基金项目
国家自然科学基金项目"创新生态系统视角下'卡脖子'技术破解机制研究"(72372017) （72372017）
教育部人文社科青年基金项目"联盟竞合与企业数字创新获益机制研究:驱动因素、平衡效应与动态演化"(23YJC630062) （23YJC630062）
中央高校项目"数字赋能视角下传统文化企业数字化转型机制研究"(RQD2023056) （RQD2023056）
中央高校项目"竞合视角下企业数字创新生态系统的价值共创机制和平衡路径研究"(2025SQN27) （2025SQN27）
四川省哲学社科青年基金项目"四川省国企AI应用场景开放驱动产业链创新的生态协同机制与价值共创路径"(SCJJ26ND378). （SCJJ26ND378）
