资源开发与市场2026，Vol.42Issue(10)：1441-1449,9.DOI:10.3969/j.issn.1005-8141.2026.10.001
旅游中的"同伴效应":闺蜜力量如何影响旅游难忘体验?
The"Peer Effect"in travel:How does girlfriend power affect memorable travel experiences?
赵春艳 1陈姗姗 1夏银环1
作者信息
- 1. 贵州财经大学工商管理学院,贵州贵阳 550025
- 折叠
摘要
Abstract
How to obtain a memorable tourism experience is an important topic of concern in the tourism academic circles and the industry,but there is still a lack of results in exploring the influence mechanism of memorable tourism experience from the perspective of"peer effect".Based on the mediating variables of tourists' intrapersonal authenticity and interpersonal authenticity,this paper construc-ted a mediating model of peer social support on the memorable travel experience in the context of girlfriend tourism,and conducted an empirical test based on the data of 460 questionnaires of Chinese girlfriend tourism groups.The results showed that:(1)In the girl-friend trip,the social support among peers had a direct positive impact on the memorable tourism experience.(2)Social support among peers had a significant positive impact on tourists' intrapersonal authenticity and interpersonal authenticity.(3)The intrapersonal au-thenticity and interpersonal authenticity of tourists had a significant positive impact on the memorable experience of tourism.(4)The intrapersonal authenticity and interpersonal authenticity of tourists played a chain mediating role in the indirect influence of peer social support and memorable tourism experience.This paper constructed a theoretical model of"social support-tourists' intrapersonal au-thenticity-tourists'interpersonal authenticity-memorable tourism experiences",which provided a new theoretical interpretation per-spective for the internal formation mechanism of memorable travel experience in girlfriend tourism.关键词
闺蜜旅游/社会支持/个人内在真实性/人际真实性/旅游难忘体验Key words
girlfriend getaway/social support/intrapersonal authenticity/interpersonal authenticity/memorable tourism experiences分类
管理科学引用本文复制引用
赵春艳,陈姗姗,夏银环..旅游中的"同伴效应":闺蜜力量如何影响旅游难忘体验?[J].资源开发与市场,2026,42(10):1441-1449,9.
