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旅游体验驱动下的新老年房车设计策略研究OA

RV DESIGN STRATEGIES FOR NEW OLD MEN DRIVEN BY ROURISM EXPERIENCE

中文摘要英文摘要

提出新老年房车设计策略,提升新老年群体的房车旅游体验.首先分析新老年群体特征、需求以及旅游消费潜力,之后研究旅游体验的影响因素,然后基于马斯洛需求理论进行新老年房车旅游体验内容的构建,接着分析国内新老年房车的设计现状与趋势,最后通过分析总结,提出旅游体验驱动下的新老年房车设计策略:完善适老化和无障碍设计、关注旅途中的亲密关系、提升人与自然的接触体验、重视场景功能的拓展.

Propose the new old man's RV design strategy to improve the RV travel experience of them.First of all,it analyzes the characteristics,needs and tourism consumption potential of the new and old people,and next studies the influencing factors of tourism experience,and then constructs the content of the new old man's RV tourism experience based on Maslow's demand theory,after that analyzes the current situation and trend of the domestic new old man's RV design.Finally,through analysis and summary,the new and old people's RV design strategy driven by tourism experience:perfect aging and barrier-free design,pay attention to the intimate relationship during the journey,improve the contact experience between people and nature,and attach importance to the expansion of scene functions.

夏一帆;曹鸣

江南大学设计学院

旅游体验新老年房车设计马斯洛需求无障碍亲密关系

Tourism experienceNew old manRV designMaslow's demand theoryBarrier-free designIntimacy

《设计》 2024 (007)

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