不同回收渠道下的再制造模式对比研究OA北大核心CSSCICSTPCD
Comparative Study on Remanufacturing Modes Under Different Recycling Channels
为分析知识产权保护下两种再制造模式对不同回收渠道选择的影响,通过建立基于外包和授权再制造模式的原始制造商回收、再制造商回收和零售商回收 3 种回收渠道博弈模型,从环境和收益双重角度研究了不同再制造模式下最优回收渠道选择.研究发现:无论采取授权再制造还是外包再制造,不同回收渠道对新产品的批发和零售价格没有影响,主要通过影响授权费用、外包费用和再制造产品定价来调节两种产品的销售量.授权再制造模式下,原始制造商回收渠道实现了原始制造商、再制造商和零售商三者利润共赢,同时促进再制造产业发展、降低环境影响;外包再制造模式下,基于收益和环境双重考虑,再制造商回收渠道更具优势.授权再制造时选取原始制造商回收渠道与外包再制造时选取再制造商回收渠道对再制造产品销售量、环境和零售商利润的影响一样.然而,原始制造商和再制造商均倾向于选择自身回收渠道以实现最大利润.因此,在确定最优再制造模式和回收渠道时,需要考虑原始制造商和再制造商的回收能力.
In order to evaluate the influence of two distinct remanufacturing modes on the assortment of recycling channels within the framework of intellectual property rights protection,intricate game models were developed encompassing three recycling channels,i.e.,original equipment manufacturer(OEM)recovery,remanufacturer recovery,and retailer recovery.These models are meticulously designed based on the outsourcing and authorizing remanufacturing modes,respectively.The primary objective is to conduct an in-depth examination and analysis from the dual perspectives of environmental impact and financial gains,with the aim of discerning the most optimal selection of recycling channels in varying remanufacturing modes.It is found that the wholesale and retail pricing structure of new products exhibits stability,remaining unaffected by the choice of a specific recycling channel.Conversely,the pricing dynamics and sales volume of remanufactured products,contingent on distinct remanufacturing modes,are subject to the influence of consumer preferences and the cost advantages inherently tied to the process of remanufacturing.In the context of authorizing remanufacturing,the utilization of the OEM recovery channel not only establishes a mutually beneficial arrangement amongst the OEM,remanufacturer,and retailer in terms of profit generation but also contributes to the advancement of the remanufacturing sector while mitigating environmental repercussions.Conversely,when considering the scenario of outsourcing remanufacturing,the adoption of the remanufacturer recovery channel emerges as the most advantageous option,effectively attaining both economic advantages and environmental benefits.In the realm of authorizing remanufacturing,the implementation of the OEM recovery channel and the adoption of the remanufacturer recovery channel within the context of outsourcing remanufacturing exhibit analogous effects on the sales performance of remanufactured products,environmental considerations,and retailer financial gains.Nevertheless,both the OEM and the remanufacturer demonstrate a predilection towards their respective recovery channels as means to optimize profit generation.The selection of an optimal remanufacturing mode and recovery channel necessitates a comprehensive evaluation of the recovery capacities possessed by the OEM and the remanufacturer.
夏西强;李梦雅;路梦圆
郑州大学 商学院,郑州 450001中山大学 管理学院,广州 510275
经济学
回收渠道外包再制造授权再制造博弈模型
recycling channelsoutsourcing remanufacturingauthorizing remanufacturinggame model
《系统管理学报》 2024 (003)
547-564 / 18
教育部人文社会科学项目(21YJC630140);国家自然科学基金重大项目(72192833/72192830);国家自然科学基金创新群体项目(72221001);河南省哲学社会科学规划项目(2022BJJ094);河南省软科学项目(242400411058)
评论