中国茶叶加工Issue(3):77-82,6.DOI:10.15905/j.zgcyjg.2095-0306.2025.03.11
浙江茶非物质文化遗产高质量发展的实践、问题与对策
Practice,Challenges and Countermeasures for the High-quality Development of Tea Intangible Cultural Heritage in Zhejiang
摘要
Abstract
China was the first country to discover and cultivate tea,with a long history of tea culture and a rich tradition of craftsmanship.The innovation and evolution of tea-making techniques have formed a unique industrial system and cultural context,creating a rich body of intangible cultural heritage(ICH)that serves as both a vital carrier of human civilization and a key resource for promoting common prosperity.Zhejiang is a leading tea-producing province with abundant tea-related intangible cultural heritage resources.This article systematically reviewed the list of tea ICH resources in Zhejiang Province,analyzed the problems in policy support,industry integration,product innovation,communication and marketing,and proposes optimization measures to improve policy safeguards,deepen industry integration,strengthen product innovation,and build a diversified communication matrix,aiming to provide theoretical support and practical inspiration for the high-quality development of tea ICH.关键词
浙江/茶非遗/高质量发展/可持续发展/共同富裕Key words
Zhejiang/Tea ICH/High quality development/Sustainable development/Common prosperity分类
轻工纺织引用本文复制引用
唐贵珍,施林佐,程龙富..浙江茶非物质文化遗产高质量发展的实践、问题与对策[J].中国茶叶加工,2025,(3):77-82,6.基金项目
浙江省教育厅科研资助项目(Y202455965) (Y202455965)
杭州市哲学社会科学规划课题成果(M24YD087) (M24YD087)