教育与教学研究2026，Vol.40Issue(5)：97-111,15.
网络舆情热度对地区民办教育发展的影响研究
A Study on the Impact of the Heat of Online Public Opinion on the Development of Regional Private Education
摘要
Abstract
In the context of the information society,private education faces significant challenges in responding to on-line public opinion.Based on panel data from 31 provinces(autonomous regions and municipalities)in China from 2012 to 2022,this study employs the Theil index,exploratory spatial analysis,spatial econometric models,and panel threshold models to investigate the impact of the heat of online public opinion on the development of regional private education.The results show that both the heat of online public opinion and the development level of private education in China exhibit significant positive spatial correlation.The heat of online public opinion has a significant direct promoting effect on the de-velopment of private education,and this effect demonstrates a threshold characteristic with marginally increasing nonlinear features.Furthermore,the heat of online public opinion also exhibits a positive spatial spillover effect on the development of regional private education,with distinct spatial decay characteristics.Within a certain effective range,high positive spa-tial spillovers gradually decrease to low spatial spillovers.In light of these findings,and considering the crucial role of the government in guiding and regulating online public opinion,it is suggested that government-led public sectors should take primary responsibility for supervision and guidance.This should be complemented by coordination from independent third-party organizations to actively construct a regulatory and intervention mechanism for online public opinion in private edu-cation.关键词
网络舆情热度/民办教育发展/经费收入/空间溢出/门槛效应Key words
the heat of online public opinion/development of private education/funding income/spatial spillover/threshold effect分类
社会科学引用本文复制引用
陈松柏..网络舆情热度对地区民办教育发展的影响研究[J].教育与教学研究,2026,40(5):97-111,15.基金项目
国家社会科学基金教育学重点项目"民办教育分类管理视域下的举办者行为规制研究"(编号:AFA220024). （编号:AFA220024）
