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消费者参与区块链技术赋能:食品安全性与消费者信任提升的新兴潘多拉效应?(中英文)

Bianca ROTH

粮油食品科技2024,Vol.32Issue(4):24-32,9.
粮油食品科技2024,Vol.32Issue(4):24-32,9.DOI:10.16210/j.cnki.1007-7561.2024.04.003

消费者参与区块链技术赋能:食品安全性与消费者信任提升的新兴潘多拉效应?(中英文)

Blockchain-enabled Consumer Engagement:An Emerging Pandora to Safer Food and Enhanced Consumer Trust?(Chinese and English versions)

Bianca ROTH1

作者信息

  • 1. 斯图加特大学 社会科学系,德国,斯图加特||德国联邦风险评估研究所 风险沟通部,德国,柏林
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摘要

Abstract

Currently,there is a growing call for a co-governance approach that includes consumers in food safety governance.To address this,corporations have implemented decentralised digital food traceability systems based on blockchain.Many argue that this technology will lead to enhanced consumer trust in food safety governance through greater consumer engagement.In this regard,this paper examines factors that influence consumer engagement and trust in food safety governance,mobilising interdisciplinary literature from the social sciences,economics and food safety governance.By doing so,it explores the implications of the implementation of blockchain as a means of enhancing consumer trust.The paper raises critical questions on a global scale and offers a social science and wider empirical perspective that has received less attention.To further investigate the effects of blockchain on consumer trust in the food supply chain,it proposes a research agenda that includes theoretical and empirical research.

关键词

食品安全/消费者参与度/区块链/食品可追溯性/信任

Key words

food safety/consumer engagement/blockchain/food traceability/trust

分类

轻工纺织

引用本文复制引用

Bianca ROTH..消费者参与区块链技术赋能:食品安全性与消费者信任提升的新兴潘多拉效应?(中英文)[J].粮油食品科技,2024,32(4):24-32,9.

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